Creative activist since 1993 because the first thing I did with the Barbie my grandma gave me as a present was break it.


I’m Meri* (she/her)
a creative director /copy/
I speak English, Tiktok, Spanish and Català.


*tudum* Previously at:
McCann BCN
Grey NYC
Saatchi&Saatchi MAD
VML Spain


I’m really into having a creative side hustle, sharing food and pickleball.

@miamiadschool, @brothermadrid, @MasMujeresCreativas and @InvisibleCreatives.

hello/
hola










👀👀SEE IT BE IT CANNES 2024👀👀



here’s some of my Cannes Lions awards

+ here’s the tea about my life as an uprising talent
+ and here’s the chisme from LBB before SIBI

here’s a Vanity Fair article about what we’re changing in the industry
+ here’s something I said for 36Hz at CdeC (Club de Creativxs, Spain)
+ here’s how See it Be it changed our lives
Clio Jury 2024
Clio Jury 2025






*My name is
Meritxell Ruiz
you can call me Meri
or Txel
l